What to Look for When Choosing a Journal
Before submitting your research, evaluate journals on these key criteria:
- Journalism scope — professional journalism practice, news production, and journalistic roles
- Mass communication — news effects, framing, agenda-setting, and audience reception
- Open access to reach journalism scholars, working journalists, media organisations, and press freedom advocates
- Fast review for journalism research tied to current media events
- Acceptance of newsroom ethnographies, content analysis, and computational journalism research
- International coverage — journalism research from diverse media systems and political contexts
Recommended Journals — Cluster 8: Marketing, Media & Communication
All journals below are published by Keith Publications — open access, peer-reviewed, and indexed for global discoverability.
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Journal of Marketing Management and Research
(JMMR)
Marketing management, consumer behaviour, brand management, strategic marketing, digital marketing, market research, and the theory and practice of marketing across sectors.
Marketing Management Consumer Behaviour Brand Management Strategic Marketing -
Journal of Marketing and Digital Media
(JMDM)
Digital marketing, social media marketing, content strategy, influencer marketing, digital advertising, e-commerce marketing, and the intersection of technology and marketing practice.
Digital Marketing Social Media Content Marketing E-commerce
Fast Publication: All Keith Publications journals complete initial review within 2–5 business days and full peer review within 2–4 weeks. Articles are published online within 5–10 days of acceptance — among the fastest open access publishers in marketing, media, and communication research.
Core Research Areas in Journalism and Mass Communication
Keith Publications journalism and mass communication journals accept research on: news framing — how media frames shape public understanding of issues; agenda-setting — the relationship between news coverage and public concern about topics; gatekeeping — editorial selection of news stories and the changing gatekeeping role in digital media; news values — what makes events newsworthy and how news values vary across media systems; digital journalism — data journalism, interactive news, and digital-first newsroom practices; local news crisis — the decline of local journalism and its democratic consequences; misinformation and the "post-truth" media environment; press freedom — threats to journalism, journalist safety, and media independence; investigative journalism — methods, practices, and impact on policy and accountability; and computational journalism — algorithmic news production and data journalism methods.
The Crisis of Local Journalism and Democratic Consequences
Local journalism is in crisis — newspapers are closing, digital news startups struggle to achieve financial sustainability, and many communities are becoming news deserts with no meaningful local news coverage. Research on the political, social, and democratic consequences of local news decline — including reduced voter turnout, declining civic engagement, increased local government corruption, and weakened community cohesion — provides urgently needed evidence for policymakers, philanthropists, and technology platforms considering how to address the local news crisis. Keith Publications provides an open access platform for this socially important journalism research.
Tips to Maximise Your Acceptance Chances
- Align your research with the journal's scope — confirm your topic fits the journal's marketing, media, or communication focus.
- Write a practitioner-relevant abstract — marketing and communication journals value clear implications for practice alongside theoretical contributions.
- Ensure methodological rigour — clearly describe your research design, measurement instruments, and analysis approach.
- Use current and relevant literature — include recent marketing and communication research publications (within the last 5 years).
- Follow formatting guidelines exactly — non-compliant manuscripts are often desk-rejected without review.
- State theoretical and managerial implications — explain how your findings advance marketing theory and inform marketing practice.
- Address limitations honestly — acknowledge the boundaries of your study and future research directions.
Frequently Asked Questions
Related Research Guides
Explore other research journal guides in the Marketing, Media & Communication cluster: