THE INFLUENCE OF INTERNET MARKETING ON CUSTOMERS’ INTENTIONS TO PURCHASE VIRTUAL BANKING SERVICES IN SOUTH-SOUTH NIGERIA
Department of Marketing, Akwa Ibom State University, Obio Akpa, Akwa Ibom State
Open Access · Double-Blind Peer Review
· ISSN 3065-033X
Journal of Marketing Management and Research
Volume 12, Issue 2 — January 2025
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Articles in This Issue
DIGITAL MARKETING AND VIRTUAL BANKING: ANALYZING CUSTOMER INTENTIONS IN SOUTH-SOUTH NIGERIA
Department of Marketing, Abia State University, Uturu
FACTORS AFFECTING CUSTOMER AWARENESS AND UTILIZATION OF ELECTRONIC PAYMENT METHODS IN RURAL AREAS
Department of Entrepreneurship and Marketing, Federal University, Otuoke Bayelsa State
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