By: Zhang Wei Ming

Published: June 28, 2024

This study delves into the intricate relationship between information and communication technology, specifically the influence of social media, on SMEs in China. With over 4.62 billion global social media users, these platforms have transformed into crucial channels for interaction and access to up-to-date information. Facebook, boasting 2.912 billion monthly users,...

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By: Chen Wei Ming

Published: June 28, 2024

The live streaming e-commerce market has witnessed remarkable expansion since 2016, with substantial growth in monthly active users on platforms like Taobao, JD.com, Pinduoduo, Douyin, and Kuaishou. The rapid rise is further evident in the Gross Merchandise Value (GMV), which surged from 390 billion yuan in 2019 to over 1...

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By: Emily Rose Mitchell, Samuel A. and Olivia J. Mitchell, Rodriguez and Garcia

Published: June 28, 2024

This study delves into the motivations of student entrepreneurs starting their own businesses and investigates the comparative appeal of informal, self-owned, and partnered enterprises versus traditional 9-to-5 employment. Focusing on New Mexico State University's University Business Incubator (NMSU-UBI), this research offers insights valuable for business incubators worldwide. The data, gathered...

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By: Asante Kwame Adwoa

Published: June 28, 2024

Fashion has deep roots in African culture, evolving over centuries in unique and localized forms. Prior to industrialization, individuals often crafted their own clothing or worked closely with bespoke tailors to create distinct, personalized garments. Mass production of fashion trends for global markets is in its infancy in Africa, and...

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By: Robert James , Sarah Michelle and Christopher David Anderson, Ramirez and Thomas

Published: June 28, 2024

This study delves into the intricate web of social networks and their impact on entrepreneurial success, with a particular focus on gender disparities. Social networks have emerged as indispensable channels for accessing crucial resources, and their structural characteristics are instrumental in shaping entrepreneurial outcomes. As entrepreneurship increasingly becomes a focal...

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